Strategy Archives - Ampersand Studios

Vuori TRVL Journal: Guided by the Rhythm of the Sea

At the edge of the Pacific, Tofino’s rugged coastline and ocean-driven culture take center stage in this TRVL Journal episode, capturing the deep connection between land, sea, and adventure.

Vuori x Oceana: Protecting Beneath The Surface

Dive into our collaboration with Vuori and Oceana for World Oceans Month. Discover our short film on protecting vital marine habitats. With Dylan Efron, explore the mission to safeguard our oceans for future generations.

Smith Optics Pursue Your Thrill

Discover our mariachi band campaign for Smith Optics, where we crafted a creative direction to elevate the ‘Pursue Your Thrill’ campaign messaging. By focusing on dynamic storytelling and strategic content phases, we brought a vibrant and impactful campaign to life.

Titleist Canada

Titleist Canada partnered with us to conceptualize and launch integrated product campaigns, from digital and social media to events and retail. We developed a comprehensive content strategy, managed creative production, and showcased Team Titleist and athlete journeys, resulting in increased brand awareness and loyalty.

University of Oregon BIG10

When the Oregon Ducks asked us to help announce their move to the BIG10, we saw a unique opportunity. We crafted an anthem that celebrates their storied athletic achievements while looking ahead to the exciting new chapter in a different conference. It’s a nod to their proud past and a bold step into the future for students, athletes, coaches, and fans.

Fort Rock Workwear

We crafted Fort Rock Workwear’s brand with a framework that defines clear guidelines, creative direction, and messaging, focusing on rugged durability and modern style. Our launch of the Tuff Hoodie included high-quality imagery, videos, and strategic copywriting, building strong brand equity and positioning Fort Rock as a leader in USA-made workwear.

Nike Strength

We captured high-energy visuals for Nike’s Strength category launch featuring Saquon Barkley and Beatriz Hatz, showcasing new gym equipment for use across social media, banners, and product detail pages.

Vuori TRVL Journal: Finding Inspiration in Lofoten

For Vuori’s TRVL Journal series, we captured the raw beauty of Lofoten, Norway, through a mix of video, photography, and written content for Vuori’s Journal and social. This stunning collection tells the story of adventure and connection in one of the world’s most breathtaking landscapes.